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to help those of you looking for a way to sharpen your skills, we’ve put together a detailed list of ways you can start using excel to simplify your marketing tasks. the collection also contains a master marketing budget template that’ll help you generate a high-level visualization of your marketing budget on both a month-by-month and quarterly basis. whether you’re planning for a new year, quarter, or month, defining a clear set of goals is critical for driving the direction of your marketing efforts and priorities. designed to make the process of managing your seo efforts a whole lot easier, marketers can use this template to guide their strategy step-by-step or pass it off to their webmaster to serve as a helpful guide.
that’s because to get the most bang for your buck, you’ve set up multiple campaigns with multiple ad groups and have variations of your campaigns — all with different content. in an effort to better align your sales and marketing teams, turn to this template for creating a service-level agreement (sla). rather than try to sort of these numbers on your own, this template is designed to take care of the math and leave you with a clear picture of what you need to accomplish in order to achieve your traffic and leads goals and ensure the health of your inbound marketing strategy. if you’re a fan of the monthly metrics template — item #10 on this list — you might want to grab a copy of this template as well.
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